With new ‘pilot program,’ Google again testing ads on local business profiles
The ads can’t be removed or influenced by the business owner.
Have you noticed this on your local listings yet?
Google is testing ads again in local business profiles. The company did something similar in 2017 and again last year. Tim Capper was the first to notice this recent test, in restaurants and several other categories.
No opt-out. I confirmed that businesses cannot opt-out or choose the advertisers that appear on their local profiles. The ads can appear both on desktop and mobile and are frustrating some business owners because they may incentive customers to use coupons or Groupons that they may not have known about previously.
For more information read the entire original article here from Search Engine Land:
This is the first time in many years that we didn’t get the opportunity to host the Annual Grow With Google Small Business Week Seminars at Demand Quest. It’s an event that we generally love to host because we get to meet new small business owners and marketers, we get to learn about best practices from Google, and we get to see former students. While we were unable to host, we still want to share Google’s talk so here’s how to Manage Your Business Remotely in Times of Uncertainty from Google
If you have any questions about how to restructure your campaigns during these uncertain times, please don’t hesitate to reach out to us. We’d love to talk about what’s going on and how to stay relevant during Covid. You can reach me at rachael @ demandquest.com
We’re still waiting for summer here in Minnesota and have been paying attention to Google’s big marketing updates; you can catch up on their announcements here: https://adsonair.withgoogle.com/events/marketinglive Here’s what we’re keeping an eye on and what we’re reading for fun:
Game of Thrones: Disappointed in the ending? Most people seem to be. Check out this John Hughes-type alternate ending; it made me laugh: http://bit.ly/2QiARjO
PPC – Google Ads: Key Takeaways from the Google Marketing Live Talks including shopping campaigns & discovery campaigns: http://bit.ly/2WkvMgw 3 Most Common eCommerce Advertising Mistakes (and how to stay away from them): http://bit.ly/2WfaroJ Performance Planner now live in Google Ads: Shows predicted impact of campaign changes on conversions, clicks, more: https://selnd.com/2HNrCo8 10 Visual AdWords Reports You Could Be Using: http://bit.ly/30zHeUR
Search Engine Optimization: Image SEO: Optimizing images for search engines: http://bit.ly/2EsA1w6 Top Three Things A Developer Can Do For Search Rankings Don’t Include Links: http://bit.ly/30F3WLk 12 reasons your SEO traffic is plateauing and how to fix it: http://bit.ly/2X0yd51 7 Proven SEO Reporting Best Practices That Boost Client Retention: http://bit.ly/2WX09Xg
Local Search: Step up your favicon game. Google is making a minor tweak to its search design: http://bit.ly/2X32u2X Google My Business Suggests Positive Reviews to Share as Posts: http://bit.ly/30HHDoj
What else we’re reading: Fake pictures of faces are getting much harder to detect: http://bit.ly/2VWzxt1 Can you spot the real face versus the computer generated face? We passed with 90% but think we’ll do even better after we read the tutorial. Check out the test: http://www.whichfaceisreal.com/ Speaking of fakes, can you tell when you’re reading a fake review on Amazon? Or on any site? Run it through here: https://www.fakespot.com/ Random good news? You can now take your Amazon returns to Kohls: https://tcrn.ch/2YJqWHc And finally, who doesn’t want more emojis to communicate? Here’s an 🥳 Emoji Keyboard so you can include even more: http://bit.ly/2M32Sxg🥳♻️
It’s back! In appreciation of National Small Business Week, we’re hosting a free seminar with Google to help you Drive Business Results with Google Ads to reach more customers with our Livestream on the Fundamentals of Advertising with Google Ads.
There are billions of local searches happening on Google every day. Celebrate National Small Business week by joining us at the DemandQuest Marketing Institute to tune into the Google Livestream where we will show you how to get in front of customers in your area. We’ll explore popular campaign types and how each can help your business connect with local customers online, promote special offers, and grow brand awareness.
Join us on Wednesday, May 8th from 10:30-12:30 pm
We’ve been teaching digital marketing for over 10 years and we’re excited to be teaming up with Google to bring a short morning session of great digital marketing insights, free for local businesses. Bring a laptop to work during class or just bring a notebook for notes. We’ll send out resources via email after class. This class will sell out so we will only be able to offer space for up to 4 team members per company/email address. Please respect our free class offer by respecting this policy. Light refreshments will also be provided.
To get ready for the holiday shopping season, we’re hosting a free seminar with Google to help you Drive a Holiday Shopping Rush for your Business.
The holiday season will be here before we know it. Join us at the DemandQuest Marketing Institute to tune into the Google Livestream where we will show you how to get in front of customers in your area. The Holiday Livestream is on Wednesday, Oct 17th from 10:30-12:30 pm. Register now.
We’ve been teaching digital marketing for over 10 years and we’re excited to be teaming up with Google to bring a short morning session of great digital marketing insights, free for local businesses. Bring a laptop to work during class or just bring a notebook for notes. We’ll send out resources via email after class. This class will sell out so we will only be able to offer space for up to 4 team members per company/email address. Light refreshments will also be provided.
In appreciation of National Small Bussiness Week, we’re hosting a free seminar with Google to help you Build a Local Search Presence
Join us May 2, 2018, from 10:30-12 pm in NE Minneapolis.
There are billions of local searches happening on Google every day. Celebrate National Small Business week by joining us at the DemandQuest Marketing Institute to tune into the Google Livestream where we will show you how to get in front of customers in your area. We’ll discuss consumer trends related to local searches, and share best practices for using Google My Business features, like posts and reviews, to put your best foot forward. We’ll have a Q&A with our resident Google expert and instructor Ted Kozlowski. Join us on Wednesday, May 2nd from 10:30-12 pm at our school in NE Minneapolis.
As a Google Premier Partner, we’ve been teaching digital marketing for over 10 years and we’re excited to be teaming up with Google to bring a short morning session of great digital marketing insights, free for local businesses. Bring a laptop to work during class or just bring a notebook for notes. We’ll send out resources via email after class. This class will sell out so we will only be able to offer space for up to 4 team members per company/email address. Please respect our free class offer by respecting this policy. Light refreshments will also be provided.
emojis to communicate? Here’s an 🥳 Emoji Keyboard so you can include even more: 
